Blogging has been part of the media landscape for well over a decade. From personal journals to big corporate marketing, the medium has matured to become a central role in communications. The power of blogging has been especially recognized by nonprofit organizations. Done well, blogging can bring a myriad of benefits to a nonprofit organization of any size. Central to the success of any blog is a thorough understanding of the technology, the various extensions available and, of course, an editorial plan.