Banff Centre RadioThe Banff Centre has applied for a broadcasting licence to operate an English-language FM commercial radio programming undertaking in Banff. They are asking the CRTC for permission to launch a commercial radio station, so far known as CJXB-FM Banff, which will be at 107.9FM. If approved, The Banff Centre would be taking on not just one radio station, but three. They have already indicated they’d be taking over Park Radio and the French version of the station, Radio du Parc. But limits on those station licences means only 16 per cent of Park Radio’s content can be music, and The Banff Centre wanted a way to share concerts, indie music and local recordings.

This becomes another platform for us to share our concerts and share Canadian music with the town,” said Joe Fingerote, senior audio broadcast producer with The Banff Centre. “One of the aspects we’re most proud of is we’re going for 90 per cent Canadian content.

CJXB will also include daily local and national newscasts and local information about Banff. The plan is to have Park Radio remain much as it is with tourist information and historical programs, “but with a lot more content from The Banff Centre,” Fingerote said, noting speaker series talks or speeches at the film fest could air on the station. They also intend to stream all content online and have podcasts.

While the centre went from taking on Park Radio to three stations, Fingerote is confident they’ll be able to manage the different broadcasts. He said most radio station now are run with a small staff, and they recently invested in modern equipment to make the day-to-day workings of the station easier.

A nearly 15-year veteran of the CBC, Fingerote has been interested in a Banff Centre radio station since he completed a work study program at the centre in 1996. He envisions the station focusing heavily on the centre and community.

We’re really looking at keeping the station focus on Banff. Canmore is very well served by radio right now, while Banff is less so, but we certainly welcome listeners from Canmore,” he said. “I’m really looking forward to engaging with the community. Part of this, too, is we want to get the bubble off The Banff Centre.There are few places in North America where a new terrestrial radio makes sense, but here it does,” Fingerote said.

Banff Centre’s application will be heard by the CRTC in a public hearing on May 27, 2013 at the Commission Headquarters, 1 Promenade du Portage, Gatineau, Quebec.

A sample of CJXB’s future content can be heard at banffcentre.ca/live

Read more about the proposed station at www.banffcentre.ca/radio.